Whether it’s a launch party, a conference or a networking event, companies have been hosting and marketing live events for decades. In the age of social media, spreading the word about an event ...
Are you tired of paying fees for basic banking services to one of the mega-banks that dominate the American financial scene? With a little effort, you can keep more of your money. The 2008 financial c...
If you flip a coin 20 times and it comes up ‘heads’ each time, the odds of getting another ‘heads’ on the 21st flip is still 50-50. In a pure game of chance, past results have no effect on fut...
Pull up a chair to hear about the time I tried to correct my credit report. Or would you rather learn about my late-night conversations with confused debt collectors? Oh wait, there’s a hilarious on...
Retirement planning is a process that actually continues throughout your retirement years, with tweaks and changes to ensure that you stay on track. Many folks will immediately think of their portfol...
Six years ago, we decided that each founder of our startup would work from their house or apartment. The idea was to avoid committing ourselves to the expense of an office rental. Everything started a...
Many of us have fallen prey to the pressures of a conglomerate car retailer, including myself. In 2011, I walked into a Toyota (TM) dealership with the sensible goal of simply checking out the merchan...
Seinfeld fans may remember the episode where George Costanza (Jason Alexander) is working for the Yankees and is trying to look busy during the off-season when he finds himself with little responsibi...
Really, who has the marketing budget Coca-Cola and Nike can boast? Smaller companies sit in awe of the glitzy commercials and celebrity endorsements and think, “I could never do that.” Honestly, w...
There are so many to-dos on the list of an aspiring business owner. You’ve got to choose your business structure. Determine your marketing plan. Find capital to get started. But have you given any t...